Why I created MyWheelHaus.com
Way back when 16x8 was the biggest plus size available, and there were only about 10 wheel manufacturers available, I got started in the “custom” wheel business…yup, you guessed it…with American Racing Equipment, or ARE. So yeah, I’ve been at this for a very long time!
The issue I found through the years, is that, although tires are a necessary product when selling or buying wheels, the two don’t necessarily go hand-in-hand. Which is rather odd…I’ll explain this later…which leads me to why I am creating this forum.
The number of tire specific publications and news outlets is tremendous and yet, there are very limited publications dedicated to the wheel industry, and I can’t think of ANY that are solely dedicated to the wheel industry. Tire publications such as Tire Review, Modern Tire Dealer, Traction News, Tire Business, Rubber World (and there are many more) rarely, if ever, address anything at all about the wheel business; and yet, every tire needs a wheel.
MyWheelHaus.com is here to address this void in the media. While every wheel needs a tire, that media segment is very well covered. In the meantime, every tire needs a wheel and that’s where MyWheelHaus.com comes in. Think of us as Modern Wheel Dealer, Wheel Business, or Wheel Review.
While we will occasionally talk about other aspects of the industry such as performance suspension and car audio and yes, tires too, the main focus here will be on the many different facets of the aftermarket wheel industry. According to SEMA (Specialty Equipment Manufacturers Association) the wheel, tire and suspension segment of the aftermarket represents $12.38 billion, approximately 25% of the $51 billion aftermarket as a whole! That’s billion…with a B! That’s a whole lot of wheels, and we’re here to talk about it, report about it, complain about it and praise about it.
Think about how many different segments there are in the wheel industry…you’ve got basic black steel wheels, OE replicas, aftermarket replacement wheels, plus sizing for cars, functional truck wheels and overlanding wheels, dually wheels, cast aluminum wheels, mono-block forged wheels, multi-piece forged wheels and 300+ different manufacturers available today.
Hopefully, we will be able to fill this niche in the media world sufficiently and thoroughly. If you have a specific topic, trend or just want to send a comment, please click here to submit your comments.
Rock ‘n Roll
